Introducing Mindfulness by Cherry…

A new range of nourishing skincare products inspired by alluring and exotic aromas and ingredients from around the world…


“I started practising a few mindfulness exercises with my daily moisturising routine and it’s amazing how much more of a self-care ritual it has become.”

“I thought about what moisturising means to me. I decided it means so much more than just, literally moisturising my skin. Seeing as I  have to moisturise pretty much daily because, well, I’ve got dry skin, it’s the perfect opportunity to breathe deeply, relax and properly check in with myself.”

“A more mindful moisturising routine has definitely helped me to relieve my stress levels. I’ve also noticed improvements with the quality of my sleep.”

Physical Benefits

  • Maintaining healthy, hydrated skin (of course!)
  • Getting to know your body (or maintaining familiarity with it) by literally touching every part of its exterior on a daily basis.
  • Gets you moving, moisturising head to toe is a great way to check in with your physical health.
  • Training our brains to respond to a task with full awareness encourages gradual changes in the brain’s functioning which keeps us from re-enacting established unhealthy patterns.

Emotional Benefits

  • Shed negativity from your self-image by noticing the details about yourself with fresh emotions.
  • Learn from your mind’s detours and tangents allowing yourself to see the big picture and stop neglecting realities.
  • Enjoy your body and life’s pleasures more.

If you think about the physical act of moisturising itself, it demonstrates self-care. You’re hydrating your skin, caring for it. For me it’s a full body experience every time, and it’s become a daily practice that I hold in high regard. Something I make the effort to do. Properly, systematically and purposefully. I consider it a healthy little exercise I’m committed to performing every day because it helps me to check in with myself, and it’s an opportunity to harmonise my thoughts and emotions before I begin the day.

The skin is a rich source of data, on what we may have been thinking and feeling and it can help us tap into the emotions we’re holding on to within our bodies. Beginning and ending each day with mindful moisturising and self-massage can help with identifying and unravelling our emotions at that time.  Becoming aware of our current mindset and from there, noticing the emotions present, and where in our bodies we are storing them and holding on to them, can eventually help us learn to mindfully check that zone, consciously releasing any tensions we notice there.



Directions for mindful self-massage


Head, Face and Neck

With a few simple techniques and some aroma-therapeutic skincare products you can enjoy all the benefits of a professional massage in the comfort of your own home or on the go when it suits you. Self-massage increases our vibrancy and advocates soft and healthy skin. Its detoxifying, energising and balancing effects uphold the principles we associate with being young, such as resilience, joy, and vitality. It’s important to nurture yourself and self-massage is an effective act of self-care and compassion. By taking 10 minutes each morning for this practice, you’ll turn off your inner chatter and find yourself feeling more content and better equipped for the day ahead.

Of all the mindful beauty practices, I feel the benefits from this one the most when I do it first thing in the morning. It’s an invigorating way to start the day and leaves you feeling all awake and a little tingly.

  • Make sure your room is warm enough and get comfortable. After a shower or bath is a great time for a massage, as your muscles will be relaxed.
  • Starting with your head (or neck, if now is simply not the time to get product in your hair) begin to work Calming and Soothing Body Moisturiser into the skin. If applying product to the head first, begin with the crown and work slowly out from there in circular motions. Try to spend a few minutes massaging your entire scalp.

In this time, you can focus on your breathing, maybe slowing it a little, as doing so can help with the body’s natural calming down process. If you choose, you can let your thoughts expand beyond breathing and contemplate the physical actions and sensations of massaging your head. Try not to engage with other thoughts as they arrive in your mind. Try to let them go as easily as they arrived. 

  • Move to the face and begin massaging a small amount of Cooling and Awakening Face Cream into the skin, use gentle circular motions and cover your forehead, temples, cheeks, and jawline. This technique can help to increase blood circulation enabling which helps capillaries to deliver nutrients more effectively to the skin’s surface. It can also help to stimulate the nervous system, and improve lymphatic drainage which is the removal of bacteria and toxins away from the skins cells. Gentle facial massage also helps to srengthen and tone muscles, preventing sagging and fine lines, and repairing and balancing the condition of the skin, minimising the appearance of the ageing process by generally improving the complexion and health and appearance of facial tissue.
  • Spend a few moments, massaging in small circular motions on the temples. Apply gentle pressure via the thumbs and alternate direction every ten circles.
Arms and Legs
  • Apply long sweeping movements to your arms taking notice of your actions; don’t rush and try to just observe yourself and thoughts. Apply circular motions at the joints (elbows and knees) and ensure to always massage in the direction of your heart.
  • Massage the abdomen and chest in broad, clockwise, circular motions. On the abdomen, follow the path of the large intestine; moving up on the right side of the abdomen, then across, then down on the left side.
  • Lastly, spend at least a couple of minutes massaging your feet. Feet are a very important part of the body with as they operate in conjunction with our vital organs through the nervous system. Massage the sole of your foot making a figure of eight with your knuckles, covering the length of the foot. Then, beginning at the heel, use the knuckle of your index finger work to work upwards with gentle circular motions in the direction of the toes. Move to the pad beneath the big toe, making smaller circles here. Finally, finishing by holding your foot in the palm of your hand and use the finger tips to massage along the sides.
Even just giving yourself a hand massage is a fabulous way to relax and care for your hands…with so many reasons to look after your hands, why not show them you care?
  • Take a small amount of Nourishing and Protecting Hand Cream and begin to work it across the palms, fingers, knuckles and wrists. (You can do this to unwind while on the go, even if only for a moment.)
  • Begin to massage the product into the skin using sure, firm or “comfortable” movements. You’re aiming to cover as much area as possible with each movement. Use your thumb to gently circle around the wrist, topside and bottom.
  • For the palms, use your thumb again and work in circular motions. This time the focus ends up on the muscles in the thumb. You’d be surprised how good this feels as this muscle is often very overworked.
  • Lastly, you can massage the fingers from the base up to the tips. Finish each finger with a little pull as this helps stretch and relax the finger muscles. Ensure to release gently and glide away from the end without too much force.
Whenever you can, don’t forget to take a few minutes to give yourself a hand massage. It’s a great way of alleviating anxieties and daily stress and tensions.

Take your time while massaging your body, enjoy the aromas of the oil as you gently massage it into your skin, increasing or decreasing the pressure depending on what feels good for you. Remember when you start your day with a self-massage, you are doing this to “check in” with yourself, i.e. meet yourself where you are. An energetic massage stroke will vitalise the body and mind, which helps if you’ve been feeling mentally or physically lethargic. A slower, leisurely self-massage while focusing on your breath helps your mind slow down and your body relax.